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Wal-Mart must work overtime to overcome this one!

Posted on 29 April 2008 by pmurricane in Latest Media Training News

The Telegraph reports that Wal-Mart is facing a potential public relations disaster – set to plunge the global giant into the same category as the infamous Mr. Ratner – after a batch of videos documenting the company’s meetings for the last 30 years was put up for sale.

Clips of male store managers parading in drag in front of thousands of colleagues as they all sing the corporate song, employees mocking dangerous uses of a product sold in its stores, and even founder Sam Walton referring to then non-executive director Hillary Clinton as “one of us”.

The footage is being made available to lawyers, unions, and media organisations after a falling-out between the production company that shot the videos and the retailer. Customers to date have included lawyers pursuing personal injury claims against the company.

Kansas-based Flagler Productions worked for Wal-Mart for nearly three decades until being dropped in 2006.

It is understood to have offered to sell the library to the retailer for $2m (£1m), but Wal-Mart offered $500,000.

Now, it has opened up the archive and is charging $250 an hour for video research and extra fees for a DVD copy of specific clips.

Wal-Mart has yet to say whether it is considering legal action .

Oh dear,

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