Cheryl Cole. Cheryl Tweedy is out and about again. Hurrah. Don’t misunderstand, she seems like a perfectly lovely woman but I wonder if she will soon fall foul of committing publicity overkill in the highest degree. Her face is everywhere. Guest appearances, hosting, singing you name it she’s done it. The public are smitten, but can it last forever?
Her recent unfortunate bout of Malaria incited national coverage of not only her but follow up features on the disease itself, the risks and stats, and of course, commentary on the issue of Malaria from many a health source, keen to bask in the Tweedy limelight.
Another year, another list of blunders, where people left right and centre are faced with the consequences of their public relations crisis handling. Of course plenty of good things happened in 2009, but there also appeared to be a whole list of mistakes which left a lot of people rather red-faced.
