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Conservative MP finds his reputation Snow-ed under

Posted on 5 April 2011 by Jo in Latest Media Training News

Conservative MP Zac Goldsmith yesterday attacked Ofcom’s decision to clear Channel 4 of misleading viewers during both a report on his election campaign expenditure in July last year and his appearance on Channel 4 News with Jon Snow the following day.

Channel 4 had focused on discrepancies between Goldsmith’s actual expenditure and the declarations of expenditure on campaign materials such as signs and branded jackets.  During the subsequent interview Goldsmith and Snow maintained a heated debate of which Goldsmith spent the first 10 minutes disputing Snow’s statement on Twitter that Goldsmith had originally refused to appear on Channel 4, despite interviewing with Sky.

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Handbags out for budget airline bosses

Posted on 16 July 2010 by pmurricane in Latest Media Training News

 

 EasyJet Orange by caribb.

There is a certain guilty pleasure in reading about the exploits of high profile individuals, and mud flinging between the big characters at Ryanair and Easyjet are no different.

Take the advertising space purchased by Sir Stelios of Easyjet in this weekend’s papers. That  doesn’t come cheap, but instead of using it wisely, the public were treated to cartoons depicting Ryanair’s chief exec, O’Leary, at confession captioned “arrogant” and “the ugly face of capitalism”. Yet another in a long line of digs between the pair.

O’Leary and Stelios as the faces of their respective brands clearly don’t have company image at the forefront of their minds. Slanderous retorts and jibes do nothing to protect, enhance or strengthen the image of their respective companies – which leads us to believe this is nothing more than a case of media narcissism…

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Raoul Moat and the media blackout

Posted on 15 July 2010 by pmurricane in Latest Media Training News

Police tapeRaol Moat’s final weeks have been played out on a public stage and now, with its morbid conclusion, it has to be said that the support he has been shown is mind boggling.

Facebook pages entitled ‘RIP Raoul Moat You Legend’, thousands of followers branding him a hero and shrines flooded with sympathetic messages of support for his ‘plight’ suggest something just isn’t right with the public’s perception. It simply must be a case of misinformation. Read the rest of this entry »


Twilight stars’ no show eclipses premier

Posted on 6 July 2010 by pmurricane in Latest Media Training News

Despite thousands of fans descending upon Leicester Square for the premier of the latest in the Twilight Saga, Eclipse, the organisers ended up a few people short – the film’s three biggest cast members no less.

The Twilight Saga has developed a rabid global fan base and an audience which, quite rightly, may not be forgiving of such neglect. Note to celebrities; if your fans turn up to see the premier of your film, you probably should too.

Reports of fans protesting and cold-shouldering the film, is the obvious result of Robert Pattinson, Kristen Stewart and Taylor Lautner not giving enough back to their fan base.
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